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Geoffrey Cain

Geoffrey Cain

In ‘Samsung Rising,’ a mega-brand is stripped bare

Biographies are prominent sights on non-fiction shelves, and many become classics. Business bios? Less so. But a new entry to the genre – Geoffrey Cain’s Samsung Rising: The Inside Story of the South Korean Giant that Set out to Beat Apple and Conquer Tech (Penguin Random House, 2020) – is a corker.

By Andrew Salmon
Asia Times

Mar 20, 2020

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Samsung Rising: Inside the secretive company conquering tech

Geoffrey Cain, a journalist who has reported for The Economist and the Wall Street Journal, does his material proud. Unlike their Silicon Valley counterparts, Asia’s tech champions lack the type of leaders that are sufficiently well known to carry a business biography: no mercurial Steve Jobs or Elon Musk and certainly no college dropouts such as Mark Zuckerberg or Elizabeth Holmes of scandal-ridden Theranos to act as storytelling device.

By Louise Lucas
Financial Times

Mar 19, 2020

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How Samsung became one of the world’s biggest tech companies

The following is an excerpt from Geoffrey Cain’s new book “Samsung Rising: The Inside Story of the South Korean Giant That Set Out to Beat Apple and Conquer Tech,” about the South Korean company’s journey from grocery store to tech giant.

By Andie Corban and Kai Ryssdal
Marketplace

Mar 17, 2020

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Samsung: The Tech Monster That Conquered the World

Long before “Parasite” won the Oscar for Best Picture and K-pop groups performed on “The Tonight Show,” South Korea’s best-known export was Samsung, an obscure maker of cheap microwaves that Western expatriates in the country had taken to calling “Sam-suck.” Today, Samsung is a household name, and a bigger smartphone maker than Apple. But its path to the top was strewn with secret deals, price fixing, bribery, tax evasion and more, all of it overseen by an ultrasecretive, ultrarich family ready to use every means at its disposal to stay in command.

By Raymond Zhong
The New York Times

Mar 17, 2020

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Samsung workers go on strike

About 20% of the National Samsung Electronics Union walked off the job, protesting for higher pay and better working conditions. It’s the first time Samsung workers have gone on strike. The World’s host Carolyn Beeler talks about the strike and its significance with Geoffrey Cain.

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